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Seiko Steel 40mm Automatic SLGA009 new
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Seiko Grand Seiko Evolution 9 SLGA009 White Birch 2022 Model NEW
S$9,192
+ S$135 for shipping
Professional dealer
4.91 (968)
JP
Seiko Steel 46mm Quartz SNA411P1 new Singapore, Singapore
Top
Seiko Pilot's Flight Alarm Chronograph SNA411 SNA411P1 SNA411P...
S$356
Free shipping
Professional dealer
4.82 (3,495)
SG
Seiko Steel 41mm Automatic SNZG15J1 new Singapore, Singapore
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Seiko Automatic Sports SNZG15 SNZG15J1 SNZG15J Men's Watch
S$236
Free shipping
Professional dealer
4.82 (3,495)
SG
Seiko Steel 40mm Automatic SBGH273 new Singapore, Singapore
Seiko Heritage Seasons Collection "Shūbun" Ref: SBGH237G
S$7,655
+ S$150 for shipping
Professional dealer
4.90 (149)
SG
Seiko Titanium 40.8mm Automatic SARX055 pre-owned Singapore, SINGAPORE
Seiko Presage "Baby GS Snowflake"
S$1,173
Excl. shipping
Private Seller
SG
Seiko White gold 38mm Manual winding Credor GBBH998 Seiko Chronograph pre-owned Singapore, Singapore
Seiko Credor Chronograph GBBH998
S$8,800
Free shipping
Professional dealer
4.99 (28)
SG
Seiko Steel Automatic SSK001K1 new Singapore, Singapore
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Seiko Internatonal Edition 5 Sports Automatic 100M Jubilee...
S$857
Free shipping
Professional dealer
4.84 (234)
SG
Seiko Steel 37mm Automatic SNK809K2 new Singapore, Singapore
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Seiko 5 Military Automatic SNK809K2 Men's Watch
S$146
Free shipping
Professional dealer
4.82 (3,495)
SG
Seiko Steel 38mm Automatic SPB259J1 pre-owned Singapore, Singapore
Seiko Alpinist Ginza 140th Anniversary Limited Edition
S$2,503
+ S$29 for shipping
Professional dealer
4.85 (694)
SG
Seiko Steel 42.6mm Automatic SBDC085 new Singapore, Singapore
Seiko Prospex 62MAS Darth SBDC085
S$1,250
+ S$15 for shipping
Professional dealer
4.90 (505)
SG
Seiko Steel 42.3mm Automatic SRPC41K1 pre-owned Singapore, Singapore
Seiko Prospex
S$480
+ S$29 for shipping
Professional dealer
4.88 (27)
SG
Seiko 35mm II 4336-8050 pre-owned Singapore, Singapore
Seiko Type II 4336-8050 from 1977
S$350
+ S$5 for shipping
Professional dealer
5.00 (3)
SG
Seiko Titanium 40mm Automatic SBGA415G or SBGA415 new Singapore, Singapore
Seiko Grand Seiko Spring Drive "Taisetsu" Ref: SBGA415G
S$8,725
+ S$150 for shipping
Professional dealer
4.90 (149)
SG
Seiko Steel 40mm Quartz Premier Kinetic Perpetual new Singapore, SINGAPORE
Seiko Premier Kinetic Perpetual Calendar SNP001P1
S$1,058
Excl. shipping
Private Seller
SG
Seiko Steel 39.5mm Automatic SBGM021 pre-owned Singapore, Singapore
Seiko Grand Seiko GMT SBGM021
S$5,250
Free shipping
Professional dealer
4.99 (28)
SG
Seiko Steel Quartz JAPAN EDITION 2021 X ONE PIECE 1000 LOGS new Singapore, Singapore
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Seiko Japan Edition x One Piece 1000 LOGS Anniversary Limited...
S$2,144
Free shipping
Professional dealer
4.84 (234)
SG
Seiko Steel 44mm Automatic SBDC061 pre-owned Singapore, Singapore
Seiko Prospex 200 SBDC061
S$780
+ S$29 for shipping
Professional dealer
4.85 (694)
SG
Seiko Steel 40.5mm Automatic SBGE257 new Singapore, Singapore
Seiko 9r Spring Drive Gmt Stainless Grand Seiko Sport
S$7,660
+ S$150 for shipping
Professional dealer
4.90 (149)
SG
Seiko Steel 45mm Automatic SRPB01K1 pre-owned Singapore, Singapore
Seiko Limited Edition Green Turtle Prospex
S$800
+ S$29 for shipping
Professional dealer
4.88 (27)
SG
Seiko 44mm Chronograph X ANA 7T86-0AE0 pre-owned Singapore, Singapore
Seiko X ANA 7T86-0AE0 from 2015
S$180
+ S$5 for shipping
Professional dealer
5.00 (3)
SG
Seiko Steel 40mm Quartz SBGP015G new Singapore, Singapore
Seiko Sport Collection 60th Anniversary
S$5,250
+ S$150 for shipping
Professional dealer
4.90 (149)
SG
Seiko Steel Quartz Premier Kinetic Perpetual new Singapore, SINGAPORE
Seiko Premier Kinetic Perpetual Calendar SNP004P1 Men's
S$1,101
Excl. shipping
Private Seller
SG
Seiko Steel 40mm Automatic SBGH271 new Singapore, Singapore
Seiko Heritage Seasons Collection "Rikka" Ref: SBGH271G
S$7,780
+ S$150 for shipping
Professional dealer
4.90 (149)
SG
Seiko Steel 45mm Automatic SPB195J1 new Singapore, Singapore
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Seiko International Edition Prospex Sumo Automatic SPB195J1...
S$5,719
Free shipping
Professional dealer
4.84 (234)
SG
Seiko Steel 41mm Quartz SSC769P1 new Singapore, Singapore
Seiko Discover More Chronograph Solar SSC769 SSC769P1 SSC769P...
S$315
Free shipping
Professional dealer
4.82 (3,495)
SG
Seiko Steel Automatic SNKL23K1 new Singapore, Singapore
Seiko 5 Automatic SNKL23K1 Watch
S$156
Excl. shipping
Private Seller
SG
Seiko Automatic 5 pre-owned Singapore, SINGAPORE
Seiko 5 Nautilus SNKK47 Full Set Black Dial
S$1,178
Excl. shipping
Private Seller
SG
Seiko 37.3mm Manual winding SBGW283 new Singapore, 400318
Seiko SBGW283 Grand Seiko Elegance Collection
S$6,600
Excl. shipping
Private Seller
SG
Seiko Automatic SLGH009 new Singapore, Singapore
Seiko Grand Seiko SLGH009
S$15,731
Excl. shipping
Private Seller
SG
Seiko Steel 38.5mm Manual winding SBGY003 pre-owned Singapore, Singapore
Seiko Grand Seiko SBGY003 Spring Drive
S$15,500
Excl. shipping
Private Seller
SG

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Seiko Steel Automatic 5 new Singapore, Singapore
Seiko 5 Automatic SNK805K2 Watch
S$129
Excl. shipping
Private Seller
SG
Seiko Steel SBGA439 new Singapore, Singapore
Seiko Grand Seiko Heritage Spring Drive Blue Dial Ref: SBGA439G
S$5,700
+ S$150 for shipping
Professional dealer
4.90 (149)
SG
Seiko SBGW289 new Singapore, Singapore
Seiko Grand Seiko SBGW289
S$8,438
Excl. shipping
Private Seller
SG
Seiko Steel 36mm Automatic 7625-8961 pre-owned Singapore, Singapore
Seiko Sportsmatic Calendar 820 Diashock 7625-8961 Dolphin...
S$175
Excl. shipping
Private Seller
SG
Seiko Steel 40mm Automatic SBGJ227 pre-owned Singapore, Singapore
Seiko Grand Seiko Peacock GMT SBGJ227
S$15,717
Excl. shipping
Private Seller
SG
Seiko Steel 40mm Automatic new Singapore, SINGAPORE
Seiko Automatic SRP022K1 Sapphire Gold Steel 2 Tone Men's
S$300
Excl. shipping
Private Seller
SG
Seiko Steel 39mm Automatic SBGJ017 pre-owned Singapore, Singapore
Seiko Grand Seiko SBGJ017 (Like New)
S$5,700
Excl. shipping
Private Seller
SG
Seiko Steel 37mm Quartz new Singapore, SINGAPORE
Seiko Alarm Chronograph SNA667P1 Silver Dial 100m
S$352
Excl. shipping
Private Seller
SG
Seiko Steel 36.5mm Manual winding 090124 pre-owned Singapore, Singapore
Seiko Vintage Grand Seiko 4522-8000 Daini - Clear Caseback...
S$1,795
Excl. shipping
Private Seller
SG
Seiko Steel Quartz new Singapore, Singapore
Seiko Alarm Chronograph SNA761P1 Streamline Orange Dots Dial...
S$322
Excl. shipping
Private Seller
SG
Seiko Steel 44mm Automatic SBGE275 new Singapore, Singapore
Seiko Grand Seiko SBGE275 GMT Snow dial 20th anniversary UNWORN
S$14,945
Excl. shipping
Private Seller
SG
Seiko Steel 42mm Quartz SSB383P1 new Singapore, 120708
Seiko SSB383P1
S$202
Excl. shipping
Private Seller
SG
Seiko Steel 37mm Quartz new Singapore, SINGAPORE
Seiko Alarm Chronograph SNA323P1 White Dial 100m
S$293
Excl. shipping
Private Seller
SG
Seiko Steel Quartz Arctura new Singapore, SINGAPORE
Seiko Arctura SNL009P1 Kinetic Chronograph 100m Steel Watch
S$829
Excl. shipping
Private Seller
SG
Seiko Steel Automatic 5 new Singapore, Singapore
Seiko 5 Automatic Blue SNK807K2 Watch
S$132
Excl. shipping
Private Seller
SG
Seiko Steel 40mm Quartz new Singapore, SINGAPORE
Seiko Chronograph SNDA87P1 Black Dial 100m Men's
S$227
Excl. shipping
Private Seller
SG
Seiko Automatic 5 pre-owned Singapore, SINGAPORE
Seiko 5 Seiko nautilus SNKK43 patek philippe homage seiko5
S$543
Excl. shipping
Private Seller
SG
Seiko Steel 36mm Automatic 5n00271 pre-owned Singapore, Singapore
Seiko Vintage "Grand" father Seikomatic Diashock 6216-9000...
S$614
Excl. shipping
Private Seller
SG
Seiko Steel Manual winding SBGY007 pre-owned Singapore, Singapore
Seiko Grand Seiko Omiwatari
S$10,440
Excl. shipping
Private Seller
SG
Seiko Steel 41mm Quartz Sportura new Singapore, SINGAPORE
Seiko Sportura Alarm Chronograph SNA451P1 Sapphire Black Dial
S$747
Excl. shipping
Private Seller
SG
Seiko Steel 41mm Automatic SPB073J1 pre-owned Singapore, Singapore
Seiko Presage
S$1,689
Excl. shipping
Private Seller
SG
Seiko Steel Quartz Arctura new Singapore, SINGAPORE
Seiko Arctura SNL003P1 Kinetic Chronograph Black Dial
S$829
Excl. shipping
Private Seller
SG
Seiko Steel 39.4mm Automatic SRPG39K1 pre-owned Singapore, Singapore
Seiko 5 Sports
S$265
Excl. shipping
Private Seller
SG
Seiko 5 pre-owned Singapore, SINGAPORE
Seiko 5 Nautilus SNKK45 Blue Dial
S$1,527
Excl. shipping
Private Seller
SG
Seiko Titanium 42mm Automatic SBDC007 pre-owned Singapore, Singapore
Seiko SBDC007 Shogun Prospex
S$1,379
Excl. shipping
Private Seller
SG
Seiko Steel 34mm Quartz new Singapore, SINGAPORE
Seiko Alarm Chronograph SNA539P1 Black Dial 100m
S$286
Excl. shipping
Private Seller
SG
Seiko Steel 43.5mm Quartz new Singapore, SINGAPORE
Seiko Chronograph SNN025P1 Men's 100m Watch
S$193
Excl. shipping
Private Seller
SG
Seiko Steel 39.5mm Automatic SPB119J1 pre-owned Singapore, Singapore
Seiko Alpinist - Unused Original Strap
S$725
Excl. shipping
Private Seller
SG
Seiko Steel Quartz new Singapore, Singapore
Seiko Chronograph SNN093P1 Wide Date 100m Watch
S$160
Excl. shipping
Private Seller
SG
Seiko Steel 40mm Quartz new Singapore, SINGAPORE
Seiko Chronograph SNN103P1 Men's Black Dial 100m
S$172
Excl. shipping
Private Seller
SG
Seiko Steel 42mm Automatic SKX009J Oyster new Singapore, 0119
Seiko SKX009 SKX009J Oyster Steel Popular Watch
S$644
Excl. shipping
Private Seller
SG
Seiko Steel 44mm Quartz new Singapore, SINGAPORE
Seiko Alarm Chronograph SNAE31P1 Men's Roman Sapphire 100m
S$252
Excl. shipping
Private Seller
SG

Seiko: Masters of Japanese Watchmaking

The Japanese manufacturer Seiko drives innovation in the watch industry. Their catalog features everything from affordable quartz watches to masterpieces with minute repeaters. They produce all of their components without any external suppliers.

By Chrono24

Innovators in the Watch Industry

With over 140 years of history, Seiko is among Japan's most storied watch manufacturers. The company is based out of Tokyo and has a reputation for producing high-quality timepieces at attractive prices. What's more, Seiko is constantly introducing innovations to the industry, including the first quartz wristwatch, the highly-efficient Magic Lever winding mechanism, and the hybrid Kinetic and Spring Drive movements, which combine the best of quartz and automatic calibers.

Seiko's catalog is vast and has something for every taste and budget. For example, the Seiko 5 and 5 Sports are popular entry-level watches that offer quality finishing and reliable automatic in-house movements for shockingly low prices. The Prospex collection also enjoys a large fan base, especially its diving watches.

The Presage collection contains Seiko's dress watches. Each comes with a mechanical in-house caliber, and the designs cover the full spectrum from sporty to classic. For something particularly modern, Seiko offers the Premier collection. These timepieces are available with automatic, quartz, solar-powered, and Kinetic movements. Fans of high-tech watches should take a closer look at the Astron collection. Named after the world's first quartz wristwatch, Seiko outfits these timepieces with high-precision solar-powered calibers connected to the GPS network.

Seiko demonstrates their full watchmaking prowess with their two private brands: Grand Seiko and Credor. The watches from these brands boast the best technology the company has to offer. Other defining features include sophisticated complications, precious metals like gold and platinum, and flawless finishing.

Reasons to Buy a Seiko Watch

  • Outstanding value for money
  • A large selection of models
  • Exclusively equipped with in-house calibers
  • High-tech calibers: GPS solar, Kinetic, and Spring Drive
  • Especially refined: watches from Grand Seiko and Credor

Prices at a Glance: Seiko Watches

Model, reference number Price (approx.) Feature(s)
Prospex LX, SNR029J1 5,800 USD Titanium, Spring Drive, water-resistant to 300 m (30 bar, 984 ft)
Presage Porco Rosso, SARK017 3,800 USD Stainless steel, chronograph, date
Prospex Tuna, S23631J1 2,600 USD Titanium, water-resistant to 1,000 m (100 bar, 3,281 ft)
Astron GPS Solar, SSH077J1 2,600 USD Stainless steel, GPS-controlled, solar-powered, perpetual calendar, GMT
Presage Prestige, SPB093J1 1,900 USD Stainless steel, Arita porcelain dial, power reserve indicator, small seconds
Prospex Turtle, SPB237J1 1,400 USD Stainless steel, date, water-resistant to 200 m (20 bar, 656 ft)
Prospex Alpinist, SPB197J1 1,000 USD Stainless steel, internal bezel, date
Premier, SNP161P1 900 USD Stainless steel, Kinetic caliber, oversized date, perpetual calendar
Premier Chrono Alarm, SNAF77P1 450 USD Stainless steel, quartz, chronograph, alarm function
5 Sports, SRPE79K1 360 USD Stainless steel, automatic, date, day
5 Sports Field, SRPG37K1 270 USD Stainless steel, automatic, date, day
5 Sports, SRPD55K2 250 USD Stainless steel, automatic, date, day

How much do Seiko watches cost?

You can find Seiko watches on Chrono24 for less than 100 USD. Most are older models from the Seiko 5 collection. Current editions from the Seiko 5 Sports line, such as the SRPD55K2 diving watch and military-style SRPG37K1, demand between 220 and 290 USD. Select special editions like the SRPE83K1 "Brian May" can cost up to 900 USD.

Prices for watches in the Prospex collection begin under 450 USD. At this price point, you can get models with solar-powered calibers, including many with chronograph functions. The collection's popular diving watches bear nicknames given by fans based on their unique shapes: Turtle, Samurai, and Tuna. You can call one of these timepieces your own for anywhere from 560 to 2,800 USD. Top Prospex models use Spring Drive calibers and sell for up to 5,200 USD.

The dress watches in the Presage collection change hands for as little as 400 USD on Chrono24. Those with a chronograph or GMT function cost between 1,400 and 1,800 USD. If you want a Presage with a Spring Drive caliber, be sure to have about 3,700 USD on hand.

Depending on the model, you can call an Astron with a high-precision GPS solar caliber your own for between 1,500 and 3,200 USD.


Seiko Prospex: Functional Sports Watches

The Prospex collection contains sports watches for professionals at affordable prices. The name "Prospex" is derived from "Professional Specifications," further demonstrating that these watches are for professional purposes. This is made most apparent when looking at the series' diving watches.

Tuna: Water-Resistant to 1,000 m

The so-called "Tuna" models are a great example of this. Their name comes from the case's outer shroud, which bears a strong resemblance to a tuna can. The outer shroud not only protects the watch from impacts but also improves its water resistance. Thus, timepieces like the ref. SLA042J1 "Golden Tuna," with its gold bezel, boast water resistance to 1,000 m (100 bar, 3,281 ft). Large glow-in-the-dark hands and indices make telling the time a breeze in all lighting conditions. This particular reference gets its power from the caliber 8L35 with a 50-hour power reserve. A SLA042J1 will set you back roughly 4,100 USD. Its sister model, the ref. S23631J1 with a black bezel and quartz caliber, is much more affordable at around 2,600 USD.

Turtle: A Beloved Diving Watch With Cult Status

Other popular Prospex diving watches include the various Turtle models and remakes of Seiko's first diving watch from the 1960s. Like the Tuna, the Turtle gets its nickname from its case shape, which looks like a turtle shell.

The Turtle ref. SPB151J1 is a 42.7-mm stainless steel remake of the ref. 6105-8110 worn by Martin Sheen as Captain Willard in "Apocalypse Now." This watch is water-resistant to 200 m (20 bar, 656 ft) and features a unidirectional rotatable diving bezel. Other defining features include a crown with a crown guard at 4 o'clock. Thanks to the caliber 6R35, the "Captain Willard Turtle" boasts a 70-hour power reserve. Prices for this classic watch sit around 1,400 USD.

For something more affordable, the ref. SRPE05K1 is a great alternative. It has a slightly more modern dial design and uses the caliber 4R36 with a reduced 42-hour power reserve. You can find this model on Chrono24 for as little as 570 USD.

Seiko's Retro Diver

Seiko's first diving watch debuted in 1965 and has since served as the blueprint for other Prospex models. The Prospex Automatic Diver's Limited Edition SLA043J1 from 2020 is especially similar to the vintage classic. From the case shape and domed crystal to the dial design, Seiko achieved a stunningly accurate remake. However, the modern Prospex outdoes its predecessor when it comes to water resistance. While the original was only resistant to 150 m (15 bar, 492 ft), the new watch is resistant to 200 m (20 bar, 656 ft). Furthermore, the remake's caliber, the 8L35, is a state-of-the-art movement with a 50-hour power reserve. Limited to a run of 1,700 pieces, this model sells for roughly 4,400 USD on Chrono24.

The ref. SPB147J1 is a much less expensive option that also has noticeable ties to Seiko's diving watch from 1965. However, the manufacturer has lent it a more modern design and the caliber 6R35. You can call this timepiece your own for about 1,100 USD.

Prospex LX With Spring Drive Technology

The Prospex LX series is home to the collection's high-tech models. Inside their cases, you'll find ultra-modern Spring Drive calibers, some with a GMT function. You can recognize these timepieces by their fourth central hands and bidirectional 24-hour bezel. Seiko equips other Prospex LX editions with compass or diving bezels.

Depending on the exact watch, a Prospex LX will set you back between 4,600 and 5,800 USD.

The Alpinist

The Alpinist series is another pillar of the Prospex collection. Its design dates back to the models Seiko developed specifically for mountain climbers in the late 1950s and early 1960s. Typical features include cathedral hands and triangular hour indices. In some models, these indices alternate with Arabic numerals. The 39.5-mm editions stand out with their additional crown at 4 o'clock, which is used to operate the internal compass bezel. Seiko leaves this feature off the smaller, 38-mm variants. As a result, these watches feel more elegant and less technical. The third Alpinist model is especially elegant and takes after the original Alpinist from 1959 with its dauphine hands and Art Deco dial.

No matter which Alpinist watch you choose, it will be water-resistant to 200 m (20 bar, 656 ft) and use the automatic in-house caliber 6R35. Be sure to have between 720 and 970 USD on hand for one of these timepieces.

Features of Seiko Prospex Watches

  • Robust sports watches with mechanical or electrical calibers
  • Top diving watches with water resistance to 1,000 m (100 bar, 3,281 ft)
  • Prospex LX with Spring Drive technology
  • Alpinist: a popular retro model

Seiko 5: Affordable Automatic Sports Watches

If you're on the market for an affordable automatic watch, you're sure to encounter the Seiko 5 and Seiko 5 Sports collections. Prices for these quality timepieces begin below 100 USD for simple three-hand models with day-date displays. Their simple, sporty designs make them the perfect choice for everyday wear. While the Seiko 5 collection has a large number of elegant watches, it also contains models with dials and textile bands reminiscent of pilot's and military watches. On the other hand, the Seiko 5 Sports collection is mostly diving watches and extra-sporty dress watches.

In early 2020, Seiko united the two collections into one called "Seiko 5 Sports." The modern collection is split into the sub-series Sports Style, Suits Style, Street Style, Specialist Style, and Sense Style. The Sense Style line is incredibly colorful, with designs ranging from camouflage to bright and bold. Suits and Specialist Style watches have more classic and refined designs, while timepieces in the Sports and Street Style series exude a particularly sporty character,

The manufacturer outfits most current Seiko 5 Sports models with the caliber 4R36. Unlike the calibers from the 7S family found in older editions, this movement boasts a stop-seconds mechanism and the option to set the time manually.

Prices for new 5 Sports models are more than moderate despite their improved technology. On average, these watches cost between 220 and 370 USD. Even limited editions are available for less than 570 USD.


100% Mechanical: Seiko Presage

Seiko mainly produces classically elegant timepieces in the Presage collection. Many of these watches take their inspiration from vintage classics from the company's long history. Another feature shared across the collection is that each watch comes with a mechanical caliber produced in-house.

The collection is divided into two lines: Prestige and Basic. The Prestige series sets itself apart with its high-end technology. Most of the watches use calibers from the 5R or 6R series, which offer 45 and 50-hour power reserves, respectively. Many models have complications like a GMT function, power reserve indicator, or chronograph. Beyond that, Seiko furnishes many Prestige watches with enamel or Arita porcelain dials, further underscoring their elegant nature. Prices vary by model and range from 770 to 2,000 USD. However, some limited editions cost 3,900 USD or more.

In the Presage Basic Line, you'll mostly find timepieces with movements from the 4R family. These calibers have 41-hour power reserves. Seiko often decorates the dials with delicate patterns or elaborate sunbursts. The Basic Line also contains many Open Heart models with cutouts in their dials. In terms of price, you can expect to pay between 410 and 720 USD for a Presage Basic Line on Chrono24.

Features of the Presage Collection

  • Exclusively mechanical movements
  • High quality at a fair price
  • Top models with chronographs, GMT functions, or power reserve indicators

Seiko Premier: Classic and Modern in One

In the Premier collection, Seiko puts a modern twist on classic design. For example, while the use of Roman numerals lends these timepieces a traditional look, their 43-mm cases and wide bezels and lugs are decidedly modern. The technology is also up to contemporary standards. Beyond the usual automatic and quartz movements, you'll also find solar-powered and Kinetic calibers. Each Kinetic caliber has a generator that converts the rotor's kinetic energy into electricity and stores it in a battery. This battery then serves as an energy source for a precise quartz caliber.

As for functionality, the Premier collection offers everything from classic three-hand watches and chronographs to timepieces with moon phases, alarms, or perpetual calendars. Prices for Seiko Premier watches range from 330 to 970 USD.


Astron: Descended from the First Quartz Wristwatch

The Astron collection is by far Seiko's most modern line of watches. The "Astron" name dates back to the world's first quartz watch, which Seiko introduced in 1969. Like their historical predecessor, current Astron watches stand for state-of-the-art technology and precision.

Seiko equips these timepieces with the latest and greatest quartz movements with GPS technology. GPS technology not only enables these watches to synchronize the time to the exact second but also recognizes which time zone the wearer is in and automatically adjusts the time. These movements can even tell if the hands correspond with the actual time and correct them accordingly. Other features found in current Astron models include perpetual calendars that won't require manual correction until March 1, 2100. Top models also boast GMT or world-time displays.

Solar cells provide the Astron with its energy. Fully charged, the Astron can run two years in the dark.

Prices for these high-tech watches depend on their functionality and fall between 1,700 and 2,600 USD.


The Lukia Women's Collection: Glamor From Ginza

The Lukia collection has been part of Seiko's portfolio since 1995 and is mostly comprised of women's watches. These timepieces take their design inspiration from Tokyo's famous Ginza shopping district and were exclusively available to the Japanese market for a long time. The first deliveries of Lukia watches arrived at Seiko boutiques in North America and Europe in 2020.

The current collection contains six 34.8-mm models in stainless steel, the only difference between them being their dial colors: There's "gofun" (white), "kurenai" (deep red), "ruri-iro" (deep blue), "aoshiro-tsurubami" (graceful gray), "sakura-iro" (rosy pink), and "tsukishiro" (light blue). The dials are made of mother-of-pearl, feature floral patterns, and are set with diamonds. Each watch uses the automatic in-house caliber 6R35 with a date display.

Lukia models rarely appear for sale on Chrono24. Their recommended retail prices range from 1,300 to 1,400 USD, depending on the exact watch. Limited to a run of 250 pieces, the version with a light blue dial and diamond bezel has a list price of 2,500 EUR (approx. 2,800 USD).


Luxury Watches From Grand Seiko and Credor

The high-end brands Grand Seiko and Credor represent the very best that Seiko has to offer. Both brands offer luxury watches of the highest order that more than stand up to their counterparts from Switzerland.

Grand Seiko watches set themselves apart with their clear, conservative designs. Beyond technological perfection, Seiko's watchmakers pay particularly close attention to finishing. Their zaratsu polishing is among the best in the world.

The Credor brand focuses on precious metals like gold and platinum. Their watch designs range from classically simple to finely decorated. You'll also find models with tourbillons or minute repeaters.

Of course, so much luxury has its price. A current Grand Seiko model will set you back anywhere from 5,600 to 115,000 USD. Prices for Credor watches are known to surpass 170,000 USD.


Tradition Since 1881

Kintaro Hattori first opened a small clock store in his early twenties in 1881, creating the foundation of today's Seiko corporation. The first factory followed only eleven years later and had the name "Seikosha." This term comes from the Japanese words "Seiko" (precise) and "sha" (house). The goal was to manufacture all of their own components and to sell watches at more affordable prices than their competitors. The concept was a triumph and has brought the company long-lasting success.

Today, they produce almost all of their own watch components — a unique trait in the world of watchmaking. When Seiko introduced the first Japanese wristwatch "Laurel" to the public in 1913, every single component had been made in-house. Prior to that, they had manufactured pocket watches and wall clocks.

President Shinji Hattori heads the corporation, which also includes brands such as Orient Watch, Pulsar, and Lorus.